Just a few weeks ago, we welcomed 60 small business founders from London and Berlin to the first cohort of Shift. Powered by INCO and made possible by PayPal, the programme helps SMEs build practical AI skills and apply them to real business challenges, and the programme comes at a time when many small businesses are actively exploring how AI can support their growth. Our recent research found that while many founders are already using AI in some capacity, most are looking f